Theme Customization, Identity Design and Blog Consulting
The Challenge: With a personal and professional wine background, and a recent certification as a Sommelier, Winegal needed a personal blog to build her wine community in preparation for a future e-commerce site.
The Solution: I created a logo design featuring a burgundy colored wine stain element and whimsical typeface. A mobile-responsive theme from StudioPress was selected for further customization. New graphics and backgrounds were added to create a professional and unique color scheme and appearance. I provided marketing consultation, written step-by-step blogging instructions as well as phone and in-person training.